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Revitalizing Health and Wellness

VIDALITY’s Digital Transformation Journey!

Overview

VIDALITY, LLC is a visionary platform that aims to redefine whole-body health through its holistic product suite consisting of prepared meals and nutrition and mental wellness Telehealth services. Based in California, VIDALITY strives to shift the system from reactive health care to proactive, preventative health care. The ultimate goal is to mitigate chronic diseases by encouraging intentional engagement in holistic wellbeing.

OUR ROLES

Digital Delane provided the following services to VIDALITY:

The Digital Delane Approach

Digital Delane proposed a comprehensive solution encompassing several crucial areas, ensuring a phased roll-out of the solutions.

Kickoff and Setup

The journey started with a kickoff meeting with the client to understand their vision and set clear goals. Following this, a brand workshop was conducted to dive deep into VIDALITY’s identity.

Strategy Development

Digital Delane worked closely with VIDALITY to develop a robust digital strategy and go-to-market strategy. This included setting up operations for web design development, social media development, paid media development, SEO development, CRM development, and email marketing setup. The strategies were designed with a sharp focus on VIDALITY’s unique value proposition and market positioning.

Launch and Strategy Presentation

At this stage, the go-to-market strategy and digital strategy were presented and approved. This included the launch of the new website and the initiation of the social media management and SEO efforts. The strategic foundation was now set and ready to be executed.

Management and Monthly Services

Following the strategy development, an ongoing monthly service management was put in place, which included paid media, social media management, SEO, email marketing, and Upsurge CRM.

Results

VIDALITY’s journey with Digital Delane is ongoing and thus far has been marked by an organized strategy and service development process. The focus has been on creating a strong and well-organized strategy for the brand.

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