OUR SERVICES

Digital Brand Management

As we manage your brand, we focus on the following:

Increase Traffic

We’ve mastered the constantly evolving method of delivering organic traffic. We understand traffic is the blood of your digital brand and you wouldn’t want to take a spammy way around it.

Brand Visibility

Brand Visibility is the first step to creating brand loyalty. Start to build your brand awareness on the web through DIGITAL DELANE’s value-driven digital branding services.

Lead Generation

Stop wasting your traffic. Inside our digital branding campaign, we deliver right audience for your website that helps you convert more visitors into leads. We develop effective A/B testing landing pages and content marketing and other digital strategies to quickly boost the number of leads.

Conversion Optimization

If you haven’t focused on your conversion rate, you are missing out something huge for your business. We help businesses with the right tools and digital strategies to convert website visitors and leads into customers to increase the conversion rate significantly.
OUR SERVICES

Target the Audience Looking For Your Services!

Reach a wider audience and promote online awareness for your business.

How Do We Do It?

  • By leveraging the detailed information Facebook knows about each user, we reach a very specific audience with a high-affinity for the products or services offered.

 

  • Depending on your goals, ads can be targeted to very specific niches or wider audiences. In both cases, the ads reach the right people.
OUR SERVICES

High-Quality Posts and Fresh Content that Help Your Clients Grow!

  • Posting For You
    We’ll post news, promotions and relevant content using the best social media tools. Your brand will become more familiar to your audience.

 

  • Grow Your Digital Footprint
    Our work encourages mentions and interaction with your brand. When brand’s interact with fans, everyone connected to both can see.

 

  • Larger Business Network
    Socially active businesses grow bigger networks and have more opportunity. Our work helps you lead your space with awesome social media marketing campaigns.
OUR SERVICES

Let Us Help Tell Your Story

We build your social media campaigns to a wider audience while you build relationships.

  • Your brand has a story, and our expertly managed campaigns tell that story in a clear way through tracking analytics. We’ll use your narrative to uncover market behavior or more sales opportunities.

 

  • We will determine what posts and interactions work, what audiences think of your content or products, where most of your leads are coming from, and how to improve your services through direct monitoring.
OUR REPORTING

A Team Effort from Start to Finish!

Social media marketing is highly collaborative to ensure you’re satisfied with our work.

  • Tailored content based on the monthly promos of you. We’ll send you an email every month so we’re up-to-date.

 

  • You can expect a monthly Facebook performance report, a content report, an audience report, and a local reach report.
Here’s How It’s Done:

As we manage your brand, we focus on the following:

Increase Traffic
We’ve mastered the constantly evolving method of delivering organic traffic. We understand traffic is the blood of your online presence and you wouldn’t want to take a spammy way around it.
Brand Visibility
Brand Visibility is the first step to creating brand loyalty. Start to build your brand awareness on the web through DIGITAL DELANE’S value-driven digital branding services.
Lead Generation
Stop wasting your traffic. Inside our digital branding campaign, we deliver right audience for your website that helps you convert more visitors into leads. We develop effective A/B testing landing pages and content marketing and other digital strategies to quickly boost the number of leads.
Conversion Optimization
If you haven’t focused on your conversion rate, you are missing out something huge for your business. We help businesses with the right tools and digital strategies to convert website visitors and leads into customers to increase the conversion rate significantly.
OUR PACKAGES

Social Media Packages

Whether you are new to branding or you are looking to become more visible by improving your digital presence, we can help. Start your digital branding journey by choosing from one of the options below:

MONTH 1 Campaign Setup and Optimization

  • Social Media Audit
  • Social Media Playbook
  • Account Creation and Optimization
  • Profile Picture Creation and Cover Photo Creation

MONTHLY

  • Monthly Content Planning
  • Content Creation and Posting
  • Monthly Social Media Paid Ad Campaign Management Follower Growth
  • Monthly Social Media Report for Facebook

GOALS

  • Generate traffic to your website
  • Generate awareness for your brand Encourage followers to interact with the page
  • Develop brand loyalty
  • Monitor feedback from customers

SOCIAL MEDIA BASIC

The Social Media Basic package will drive awareness, calls, and foot traffic for local businesses that have a physical office or is location-specific. It focuses on sophisticated targeting, high-quality creatives, and turnkey social media service to propel results and provide ROI for the business.

SOCIAL MEDIA ADVANCED

Social Media Advanced is an all-in-one social media package that covers major social media channels. The service includes unique content creation, brand monitoring, Facebook ads management, and other social media activities.

CONTENT MARKETING PACKAGES

Content Creation Services

The Content Writing Packages offer well-crafted articles that can be used for any occasion as they are methodologically researched and carefully written by our tenured writers and editors.

Standard Articles

(up to 500 words)

For businesses that want articles mainly used for SEO.

 

Each article is assigned to one of our tenured in-house writers who research the topics assigned using the information provided by the client brief. We use several trusted tools and sources for our research. Nonetheless, the best articles that we have produced are those which have the most information provided by the client brief.

Full-length Articles

(up to 1,000 words)

For businesses that want magazine-type content that provides value and entertainment.

 

Each article is assigned to one of our tenured in-house writers who then research the topics assigned using the information provided by the client brief. We use several trusted tools and sources for our research. Nonetheless, the best articles that we have produced are those which have the most information provided by the client brief.
HAVE QUESTIONS?

Frequently Asked Questions

Here are our commonly asked questions…

How do I get started?

Simply click the “Get Pricing” button and fill out the contact form indicating which package/service you wish to purchase.

What social media sites do you work with?

 Facebook, Twitter, YouTube, Google+, Pinterest, Instagram, and more.

What does your reporting include?

  • Cross-network reporting including all of your managed channels in a single report.
  • Information on how performance changed over time with period-over-period comparisons.
  • An off-channel conversation about your brand with monitored keywords.
  • Detailed analytics for channel health, content performance, and user engagement.

Reporting comes in an easy-to-use presentation format with notes describing important findings.

Why is an agency better than hiring someone in-house?

Let the professionals handle it. The primary benefit of having an agency manage your digital branding campaign is an experience. By focusing specifically on social media, agencies have the ability to stay up-to-date on current changes and know all of the ins and outs of the various intricacies of digital branding. At DIGITAL DELANE, we have contacts at many of the social platforms and are kept abreast of any changes that may occur so we may plan accordingly.

How can you know about our business if you don’t work for us?

All of our clients are asked to fill out a survey, which outlines much of the typical information we need to get started. As we deepen our relationship, we’ll become an extension of your team and we pride ourselves on learning as much as possible about the inner workings of your company. We stay up-to-date on new promotions and information via the client and monitor any online activity directed at or about the company so the social media sites will always be correct and current.

So what are you going to post?

We post a variety of content depending on what best fits your brand and your goals. We follow the 80/20 marketing rule, where eighty percent of your content is aimed to engage your target audience, while twenty percent will be advertising to them. With that in mind, we will share interesting articles, beautifully branded graphics and other sharable content with your fans, as well as post links back to your website promoting your products or services. We also make sure your blog is posted professionally on your social media platforms and as well as to your website.

How often do you post and why?

Depending on the needs and size of your company, we can post either three times a week or every day. Although some social media agencies prefer to flood your social media with irrelevant posts purely to seem busy and imply they are working harder, we prefer to work smarter. Quality, not quantity, is what you will find at DIGITAL DELANE.

When do you charge me?

Your first invoice will be due when we start your campaign and each month thereafter.

Can I cancel my membership at anytime?

We prepare your content in advance to make sure there are no surprises, so we do ask for notice if you wish to end your contract by the 15th of the month. Notification before the 15th lets us know you will not be moving on in the month to follow. However, you can give your notice at any time and there is no long-term commitment.

What is “Audience” and “Targeting” why does it matter?

Facebook’s strength in advertising comes in its ability to hone in on people who are most likely to respond to certain ads by creating “Audiences” based on interests and then “Targeting” these audiences and attaching other relevant factors such as platforms, behaviors, demographics to create a more in-depth audience. To identify the best audience for your clients, we go a step further by using our partner industry data research tools to create the best audiences.

What if I have two locations and want to do a Facebook campaign? Should I have one for each or would one account suffice?

This depends entirely on your goals. If you only aim to promote brand awareness, you can settle for a single account. However, if you are looking to increase brand awareness as well as drive foot traffic to or interest in your place of business, then it is highly recommended that you have a page for each because a Facebook business page can only be associated with one address.

Do I get to approve posts and creatives for my campaign before your team publishes anything?

Yes, we have a tool that we use in order for you to view the calendar of posts. With this tool, you or you can give feedback and approve or reject posts. Rejected posts will be edited by our team and sent again for subsequent approval until you and you are happy with the outcome. We’ll never post anything to your followers without your explicit approval.

Can you create a viral campaign for me?

We believe social media marketing must drive business goals, not vanity metrics. Our methodology targets the right audience with the right creatives at the right frequency to ensure you are always top-of-mind when consumers want to buy a service or product. Our tried and tested marketing tactics drive awareness and brand recall, and which in turn convert to sales.

Do your packages include responding to brand mentions, messages, and comments?

Some of our Social Media packages are for specific marketing campaigns, and may not include Social Media Management services like these. Contact us for more details.

What our Social Media packages do accomplish, however, is freeing up your time to provide a more personal experience to your customers and prospective customers through messages and comments.

I am hesitant to provide access to their social media accounts. Will your team be able to access sensitive information?

We do not require the username and password of your client’s social media accounts. We connect to and manage your clients’ social media accounts with tools which will contain your business brand. Though we pride ourselves on protecting your information, it’s not necessary to take advantage of our social network monitoring service.

BRAND DESIGN

Graphic Design Services

The Brand Design Packages deliver creative designs and concepts produced by our in-house design team. Ideal for businesses looking to build their brands.

Logo Design

KEY FEATURES:
  • 2 design studies
  • Full-color vector artwork created in Illustrator
  • Scalable dimensions
  • 5 day turnaround time
  • Specifications: Logos at 300 PPI, vector based, scalable.
  • File Formats: .jpg, .png, .eps, pdf, or .tiff

Business Card Design

KEY FEATURES:
  • 2 design studies (one side)
  • Full-color vector artwork created in Illustrator
  • Scalable dimensions
  • 2 design studies (one side)
  • File Formats: .jpg, .png, .eps, pdf, or .tiff

Email Signature Design

KEY FEATURES:
  • 2 design studies
  • 5-day turnaround time
  • Final Product - HTML file - Cross Email Client compatible
  • Latest versions of Gmail, Yahoo Mail, Thunderbird, Hotmail, Apple Mail, and Microsoft Outlook

Basic Infographics

KEY FEATURES:
  • 10-day turn around time
  • Includes research on chosen topic via Statista, Pew Research, Harvard Business Review, and other research sites
  • Up to 10 data points researched, all coordinated to present a cohesive story
  • Using premium stock photos and designs
  • Unique, 100% original infographics created just for you
  • Up to two revisions
  • All resolutions available, A4, A3, A2, Web Quality, or custom size
  • File Formats: .jpg, .png, .eps, pdf, or .tiff

Premium Infographics

KEY FEATURES:
  • 20-day turn around time
  • Includes research on chosen topic via Statista, Pew Research, Harvard Business Review, and other research sites
  • Up to 25 data points researched, all coordinated to present a cohesive story
  • Advanced Infographic design, with custom graphics
  • Using premium stock photos and designs
  • Unique, 100% original infographics created just for you
  • All resolutions available, A4, A3, A2, Web Quality, or custom size
  • File Formats: .jpg, .png, .eps, pdf, or .tiff
FREE RESOURCE

The Ulitmate Guide To Building Your Digital Brand