Our Pay Per Click Management is designed to provide immediate results and quick returns on your online marketing campaigns. We provide your business with a tailor-fit strategy that drives the right click to the right ad at the right time.
Digital Advertising Management
Expertly Managed Pay-Per-Click Campaigns
Campaigns are monitored, tested, and optimized for ideal ROI. Includes Google AdWords setup, keyword research & more.
Facebook Ad Management
Once we have your best ads up and running, we will watch them daily to make sure they continue to perform well.
YouTube Ad Management
We build your YouTube presence so you stand out from competitors and increase both video views and leads.
Pay-per-click management in the path to purchase
Intent-driven moments are shaping customer journey. When these moments happen, you need to be right where customers can find you. Pay Per Click helps you get as much exposure as possible during these micro-moments, which drives awareness to your brand.
Creating text ads, graphics ads, and landing pages drive high consideration for the services you offer. Optimizing the right ads with the appropriate landing pages provides customers with a clear message about your business and prompts them to make a purchasing decision.
Effective ad messaging can increase leads that convert into sales. Pay Per Click management combines a quick turnaround time and cost-effective ways to provide your business with measurable, instant results.
Manage campaigns, view ad performance in real-time, and extend your Pay-Per-Click (SEM) capabilities with our cutting-edge dashboard.
Get Your Own Campaign Dashboard
Our Dashboard will keep you informed of your campaign progress. You’ll have your own logins so you can see our value firsthand.
Performance reports (monthly or bi-monthly)
You will ever be uninformed. Monthly meetings too frequent for you? No problem. Schedule reports to run bi-monthly instead.
Data available at all times
Everything you need to know to effectively manage a PPC campaign, from Google Analytics and AdWords to incoming leads and traffic – right on your dashboard.
Our Proven Methodology
We’re meticulous in how we handle your PPC campaigns. Here are the steps we’ll go through to make that happen:
1. Keyword Research & Analysis
We understand your industry and will select the best keywords that drive relevant traffic. Our PPC specialists analyze your competition and research your customers to ensure you’re targeting the right keywords for your ads.
2. Adwords Campaign Set-Up
Our PPC specialists will set up your ad account with the right ad groups structure. We then establish the optimal initial bids using our own internal bidding algorithm and industry baseline research.
3. Conversion Tracking Set-Up
We report actual business results. We provide conversion tracking that focuses on the campaign’s positive impact to the business—not just on impressions, clicks, or traffic.
4. Ad Creation
We match the right ad to the right audience. Each ad text and graphic is created and tested to target high-intent customers.
5. Persistent Optimization
We test, monitor, and optimize every ad to get the best results. Our specialists monitor and adjust your bids to maximize your ad spend.
6. Reporting & Analysis
Reports are sent weekly, bi-weekly, and monthly. We show what matters to your business.
Choose Your Package
Choose from one of the packages below to get started
- PPC SMALL PACKAGE
- Budget: up to $3,000
- Platform: Search Network Campaign
- Bid Optimization Duration: Twice a Week
- PPC MEDIUM PACKAGE
- Budget: up to $5,000
- Platform: Search Network Campaign
- Display Network, Remarketing
- Bid Optimization Duration: Thrice a Week
Frequently Asked Questions
Here are our commonly asked questions…
What is PPC?
Pay Per Click (or SEM – Search Engine Marketing in Google’s parlance) is a type of advertising strategy that directs traffic to your website from an ad that you paid a search engine or host website to post. You pay for each click that a person makes on that ad, whether it’s on the search results page or on a host website. The ad will only show on a results page for which the search was relevant to your business.
Do I have access to the PPC Campaign that you are managing for me?
Yes. We offer total transparency and you can access and manage the SEM campaign anytime you want through your campaign dashboard. You can see a summary of the targeted keywords and analyze backlinks. You can even have your Google Analytics integrated to further keep track of performance.
Does PPC put my ad in the top position of a Google search?
No, and in most cases, you wouldn’t want it to be. The Google Adwords system does not just take into account the bid price when arranging the sponsored ads. The position of any ad takes into account over one hundred different factors including your quality score, volume of clicks as well as website and content relevancy enabling Google to deliver the right results to end users and empowering smaller advertisers to compete with bigger advertisers who have much higher budgets.
Who can benefit from SEM services?
It improves the online presence on Google search for your business and increases the chances of targeting the right customers at the right time. Our Pay Per Click Advertising Services are suitable for businesses looking for immediate results and quick returns on their online marketing campaigns. We offer different packages to match the niche and needs of the business.
Can I target my competitor keywords?
Yes. You can target competitor keywords to attract searchers who are looking for the same business as yours or have the same services. Additionally, PPC reseller services include remarketing, which allows you to target an audience which has previously visited your website and are now searching specifically for your competitors if you choose.
How long does it take for the ads to appear on the SERPs?
All ads go through a review process performed by Google and can take a day. The process begins immediately up creation of the ad. However, some ads are eligible to run while the review is ongoing and therefore can appear in a matter of hours. However, according to Google, those ads but won’t be shown to anyone with SafeSearch enabled while the review is ongoing.
Can I use your PPC services without SEO?
Yes, as PPC is not SEO dependent. It does not rely on Google search algorithms. It’s an advertising campaign that takes advantage of Google’s nature as a search engine. Unlike SEO, PPC will never generate free traffic because Google is ranking you based on your ad spend and not the quality of your site. SEO is an investment in the quality of your site and not just an investment in gaining organic rankings.
I already have an existing Google AdWords account. Do I still need to pay for the setup fee?
It depends. If you have Pay Per Click campaigns that’s already running and only minimal changes need to be made, the setup fee is waived. If you have an account but the campaigns still need to be set up or there are a lot of settings that need to change, then you will need to pay the setup fee. Please contact us for more information.